A business plan is the most effective way to explain the stability and goals of your company. You can write about newly acquired clients, fleet expansions and other recent successes. Most loads posted on boards pay very little because of the high competition.
You must find direct shippers in your area and establish relationships. To attract more clients, use online freight boards, build a company website, network, and establish a social media presence. Distinguishing Characteristics — Explain the critical needs of potential customers and how your company will meet them.
A solid driver retention strategy begins with an effective driver recruitment process. It shows your awareness of industry trends, customer needs and how your company plans to capitalize on them.
Banks, investors and other potential partners may ask to see your business plan. The process of writing your business plan also has value.
Utilize charts and graphs that will show projected results. A profit and loss statement or bookkeeping software are two of the most effective ways to track insurance payments, truck maintenance and repairs, truck and trailer finance payments, fuel, office expenses, salaries, and other expenses.
The KeepTruckin Smart Dashcamfor instance, enables you to see what your drivers see on the road.